Who We Support

Thirty-One believes in celebrating, encouraging and rewarding others for who they are, and one of the ways we carry out that mission is through our charitable program, Thirty-One Gives.

When we learned that a girl’s self-esteem peaks at age 91, we knew we had to do something about this confidence crisis. Through Thirty-One Gives, we are working together to empower girls, women and families with the support and self-esteem needed to lead purposeful, thriving lives.

We believe strong, confident girls will grow up to become strong, compassionate women, who will be the driving force behind strong, healthy families and communities.

To help us carry out our mission, we’re proud to partner with many non-profit organizations, nationally and in our Home Office communities that share our mission to build confident girls and women and strengthen families.

Learn more about our mission partners:

Learn more about other nonprofit organizations we support:

Standing Strong for Her

Supporting and empowering women is one of the three pillars of the Thirty-One Gives mission, which is why the issue of domestic violence is so close to our hearts.

During Domestic Violence Awareness Month – October in the U.S./November in Canada – our annual Standing Strong for Her campaign will focus on bringing awareness to this issue and raising funds to support survivors.

This season our campaign supports the National Network to End Domestic Violence in the U.S. and Canadian Network of Women’s Shelters & Transition Houses in Canada, with the goal of raising awareness and $40,000 to support women who are escaping abusive relationships and to empower survivors to rebuild their lives.

Here’s how you can help:

At your Thirty-One parties

Round Up! your order to the next dollar and your change will be donated to the National Network to End Domestic Violence in the U.S. during October, and Canadian Network of Women’s Shelters & Transition Houses in Canada during November – Thirty-One Gives will match total contributions up to $20,000. Contact your Thirty-One Consultant to place an order, or find a U.S. Consultant here and a Canadian Consultant here.

On products

Add a purple Gives Care Ribbon to a Thirty-One product to show your support for domestic violence awareness.

On Social Media

Wear purple for #PurpleThursday on 10/22. Learn more here.

Follow and share NNEDV’s #31n31 on social media. Learn more here.

For more ways to support Domestic Violence Awareness Month in the U.S., visit http://nnedv.org/getinvolved/dvam.html.

For ways to support Domestic Violence Awareness Month in Canada, visit endvaw.ca or follow @endvawnetwork on social media.

Together, we can make a difference in the lives of women.

Girl Talk, Inc

Girl Talk, Inc is a peer-to-peer mentoring program with a simple premise – high school girls mentor middle school girls to help them deal with the challenges of the early teenage years. To date, over 140 Girl Talk Chapters across the U.S. have been inspired by Thirty-One Consultants. Learn more about the Girl Talk mission and our partnership.

Girl Talk Photo

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Ronald McDonald House Charities® (RMHC®)

RMHC is an amazing nonprofit organization that strives to be part of the solution in improving the lives of children and their families, providing programs that strengthen families during difficult times. Learn more about our partnership.

Ronald McDonald House Photo

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Dress for Success Worldwide

Dress for Success Worldwide promotes the economic independence of disadvantaged women by providing professional attire, a network of support and the career development tools to help women thrive in work and in life.

Dress for Success Event

Dress for Success Worldwide –Thirty-One Senior Leaders joined Cindy and Scott Monroe in the Big Apple to help organize and pack products to donate to all the organization’s affiliates across the country. Over 11,000 Cindy Totes were packed with scarves and inspirational notes to empower women to reclaim their lives while feeling supported and celebrated.

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Habitat for Humanity MidOhio

Thirty-One Gives partnered with Habitat for Humanity MidOhio for the Home of Hope Blitz Build in Columbus, Ohio, our home office headquarters, to build a brand new home for a local family in only 5 days! Over 40 Thirty-One employees dedicated time to nail, paint and construct a brand new home for a female homeowner whom has devoted her life to empowering her two nieces.

Habitat for Humanity Photo

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Junior Achievement of Central Ohio

Thirty-One supports Junior Achievement of Central Ohio and their JA BizTown program – where 4th through 6th grade students learn first-hand what it takes to create a business and manage money while taking on the roles of citizens, employees and consumers. At JA BizTown students operate many different businesses including a “Thirty-One Shop”. In 2014, Thirty-One opened the “Thirty-One Shop” where students can gain understanding about direct selling as an entrepreneurial opportunity. Many students leave JA BizTown feeling inspired and empowered with a new belief in themselves and their ability to make a difference in the world.

Junior Achievement of Central Ohio Photo

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Pink Heals National Tour

The Pink Heals National Tour is a free, volunteer program, where volunteer firefighters travel the country in pink fire trucks, bringing communities together to support women. In 2014, Thirty-One Consultants raised over $20,000 to help bring the Pink Heals National Tour to more cities across the U.S.

Pink Heals National Tour Photo

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Project Woman

Project Woman is dedicated to ending domestic violence and sexual assault by providing services and programs to protect, educate and empower.

Salvation Army Toy Drive

Thirty-One employees from our Springfield location volunteered to paint and freshen up a local shelter that provides a safe place for women and their children who are trying to escape from domestic violence.

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Salvation Army of Central Ohio

Every holiday season, Thirty-One employees are committed to supporting families through Salvation Army of Central Ohio’s Holiday giving programs. We ring the bell for the Red Kettle Campaign, help families shop at the Christmas Cheer program and donate toys and gifts through the Angel Tree program.

Salvation Army Toy Drive

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Today Show Toy Drive

TODAY Toy Drive

Through our annual partnership with the NBC TODAY Show Toy Drive and the Direct Selling Association, Thirty-One donated 250,000 products valued at more than $9 million to 90 charitable organizations across the U.S.

In five years, we’ve donated a total of 1 million items, totaling $24 million in product.

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World Vision

In partnership with World Vision, Thirty-One Consultants and Employees assembled over 14,000 Hope Kits with essential hygiene items and notes of encouragement to support women in situations like poverty, homelessness or domestic violence in the U.S.

World Vision Photo

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YWCA of Central Ohio

Thirty-One supports the YWCA of Central Ohio’s mission through serving meals at the YWCA Family Center, which provides emergency shelter and critical services to stabilize homeless families, and through supporting the Woman to Woman.


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National Network to End Domestic Violence

NNEDV Logo National Network to End Domestic Violence (NNEDV) gives a voice to violence victims and provides the training, programs, and resources to help communities eliminate domestic violence. Through collaborations and partnerships, NNEDV also offers support to victims of domestic violence who are escaping abusive relationships- and empowers survivors to build new lives. In support of Domestic Violence Awareness Month in October, Thirty-One will donate Gives Round Up! Proceeds to support NNEDV.

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Canadian Network of Women’s Shelters & Transition Houses

Canadian Network of Women's Shelters & Transition Houses LogoThe Canadian Network of Women’s Shelters & Transition Houses (CNWSTH) connects its members and their member shelters together, to form a united force for an end to domestic violence. All of this helps to ensure the women and children who turn to shelters and transition houses receive the most effective and compassionate support possible. In support of Domestic Violence Awareness Month in November, Thirty-One will donate Gives Round Up! Proceeds to support CNWSTH.

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1. SOURCE: NYU Child Study Center